Paid Social Media Advertising
Ads that actually convert.
We create strategic paid social campaigns across all your platforms (Facebook, Instagram, TikTok, Pinterest, LinkedIn - you name it!), getting your brand seen, loved, and bought. But we don’t just throw money at ads - we plan, target, optimise, and measure so every dollar works harder for your business.
With TMG, paid social isn’t a guessing game. Your dedicated squad becomes an extension of your team, learning your brand, understanding your audience, and mapping out campaigns that deliver measurable results. From swipe-stopping creative to data-driven targeting, we make your ads impossible to move past.
We handle everything: strategy, audience research, ad creation, testing, optimisation, and reporting. We track performance daily, tweak campaigns, and double down on what works so your ads aren’t just seen, they convert.
Paid Social with TMG isn’t just about clicks, it’s about turning your audience into buyers, your ad spend into profit, and your campaigns into growth engines for your business.
Here’s what you get
You’re not just getting ads. You’re getting a performance partner.
We think strategically, move quickly, and stay accountable so your paid social is always working towards real business results.
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Instagram, TikTok, Facebook, LinkedIn - you name it, we make it work. Every campaign is designed to hit your ideal audience, drive engagement, and convert clicks into customers.
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Ads aren’t just visuals, they’re messages. We craft compelling copy, polished graphics, and thumb-stopping video content that resonates with your audience and drives action.
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We dive deep into audience insights, competitor analysis, and industry trends to ensure your ads reach the right people, at the right time, with the right message.
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We monitor every campaign each business day. We test, tweak, and pivot to maximise ROI. No wasted spend, no “set and forget.” Every dollar is invested strategically to generate measurable results.
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Monthly reports show the metrics that matter: reach, clicks, conversions, cost per acquisition, and ROI. We don’t just report, we analyse and give actionable recommendations so your campaigns keep improving.
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Every three months, we review results, plan the next phase, and brainstorm new campaign ideas. This ensures your paid strategy evolves with your business and audience.
Our results speak for themselves
We generated $1.9M of sales revenue for this client
…And another $1.9M of sales revenue for this client
…Plus $345K of sales revenue for this client
…Along with $211K of sales revenue for this client
…And $185K of sales revenue for this client
This is just a glimpse of what’s possible with strategic Paid Social.
Ready to see what we could do for your brand?
Social Media Ads That Convert
Social Media Ads That Convert
What other brands said about their Paid Social Media Advertising:
“Mia from That Marketing Girl - she is just incredible. Amazing, smart, young, vivacious, on the ball. If you have a business, and if your business is struggling with certain things, you need to be on social media. If you are not on social media, all the time, every single day, you are doing the wrong thing. This is where the world is going. You need to have someone that has your back.
If I didn’t have her, there’s no way I’d be able to do everything I do like buying stock, and all that sort of stuff. She’s incredible for all your Facebook needs.”
Loryn Fox
"We've worked with That Marketing Girl for almost two years. The experience has been excellent from day one.
Mia and her team have played a pivotal role in growing our two clothing labels. We simply couldn't have achieved our social media paid and organic goals without them. Mia has always delivered on what she said her team would do for us. Her professionalism is honourable, this was key to developing an effective partnership.
The TMG team always had our best interest at heart. We freely gave them the creative license necessary to grow our brand on the Meta Platform. Thank you for everything."
Donal Breslin, Nomad the Label and Wishsister
"Have worked with Mia & her team for almost 14 months now. The experience has been nothing but incredible!
Our team gets timely updates & her emails are neat and easy for us to understand. We know little about FB ads, but she's made it easy for us to understand what she is doing, and we leave everything to her. In these 14 months, it's safe to say our brand has grown a lot thanks to her managing our FB ads well.
Thanks, Mia & team! Loved the great work and p/s: she is also efficient."
Hannah C, Japhethchiara
“We did a few different campaigns from ads for discovery calls for my VIP Days to ads promoting a free challenge I was running.
Everything Mia did was of the highest quality (and I'm super hard to please!) and I couldn't be happier with the results!”
Mackenzie B, Fleming, Mackenzie B. Fleming Copywriter